In the list of Top 5 most viewed Bollywood Songs, there are 3 songs of Atif Aslam, famous singer Neha Kakkar and Rahat Fateh Ali Khan. Completing that list up are 2 songs sung by the famous Punjabi singer Guru Randhawa.
Guru shot to fame in 2015 when he did a song called ‘Patola’ alongside Bohemia. The song garnered an excellent response and topped the music charts for many weeks to come. That is when many people saw Guru’s talent and he started to do songs in mainstream Hindi movies. Alongside that, he was also doing songs with big music platforms like T-Series. With T-series, he has 2 songs ‘Lahore’ and “High Rated Gabru” that have over 700M views on YouTube.
Before him, there was Yo Yo Honey Singh. He used to work with Punjabi platforms. His songs became huge hits on YouTube and soon his work was seen in Bollywood songs. During the phase of 2011-2015, he was at an all-time high. He composed albums for many films during that time and also some of his previous work was recreated in the latest films. He then went into rehab but is now back in the scene. Recently, he composed the music album of the much-loved film “Sonu ke Titu Ki Sweety”.
Punjab is a state with a rich heritage and has always been promoting people who can sing. Punjabi as a language is very diverse. There is always a different version of Punjabi spoken in different areas. This makes the singers coming from Punjab always use something unique. There is always a different touch to songs from different singers. With their lovely rhythm, unique high pitch, and classic background instruments, Punjabi songs never fail to leave a person without a smile. Although many Punjabi songs are upbeat, there are also many Punjabi songs that can move a person to tear. The raw emotions and feelings portrayed by the Punjabi songs always stand out. That’s why are many Punjabi singers in Bollywood and are singing some of hit Bollywood songs
This is one of the primary reasons why Punjabi songs popularity is constantly increasing. With Punjabi songs played a lot at weddings and in Pubs and other places, the listeners of Punjabi songs have grown a lot.
There are many other Punjabi singers as well like- Diljit Dosanjh, Badshah, Raftaar, Jassie Gill and Ammy Virk. They are actively doing work in Bollywood. The reason for their emergence is not solely based on one factor. There are various issues contributing to their emergence.
With the Internet now there in many houses, the reach of songs has increased a lot. A Punjabi song is listened to by the people in Kerala and Arunachal Pradesh. This has made these artists known in almost all parts of the country. This has made the choice easier for Hindi Music Producers and Directors to work with these artists. Secondly, a large portion of Hindi FIlms Viewers come from the Northern belts of Punjab, Delhi, and Haryana. While Hindi is spoken in these states, There are a lot of Punjabi speakers and listeners in these states. This has led to a spike in the frequency of Punjabi songs in Bollywood Movies. Also, the number of directors and music composers from the North of India is increasing, so there is a lot more northern touch to movies than it was before. Many of previous Punjabi songs are also re-created by composers.
Punjabi Songs act as a perfect melody to users. Their energetic beats make the listeners happy and help in increasing the repeat value of the songs. Also, the lyrics and videos made for songs are mostly realistic, this helps the masses in getting more induced towards the song.
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